Is 2013 the year that you focus on you? On improving your career, expanding your prospects, keeping your job in this competitive environment, getting a promotion or changing to a new, better job? One of the key components for success in today’s job market is to have updated, useful skills that complement your work and life experiences.
One set of skills that can give you an edge are abilities with digital communications – specifically social media.
Social media skills can help you enhance your career.
So…how are your social media skills? Are you using social media at work, for work? If you are – congratulations to both you and your employer!! If not – both you and your company are missing out and likely face greater marketplace risk as a result.
To learn about social media and become knowledgable about digital communications and how platforms like LinkedIn, Facebook, Google+, Twitter, Pinterest, and others can be used efficiently and effectively for business purposes.
Some companies understand the value of educating their employees – a recent article in Forbes suggests that “Social media training is quickly becoming mandatory for an ever-growing range of companies”.
But what if your company doesn’t have social media training?
In today’s marketplace, it can benefit you to take matters into your own hands and gain knowledge about social media and digital communications.
Online Resources: There are a number of online resources to choose from:
- Google search (for example, learn by typing in your knowledge objectives)
- Blogs (look at top blogs on social media: Seomoz, Hubspot, Vertical Measures, Mannix Marketing, Strategic Social Media, Social Media Examiner, Socialmouths to name a few)
- classes at local community colleges and universities
- online courses
- virtual and in-person conferences (here’s info on some of the top social media conferences for 2013)
Personal Trainer: Get yourself a social media personal trainer – someone like me. As a social media consultant, I’ve learned – from working with a variety of business people and individuals looking to change jobs – that hands-on training is the most efficient and effective way for people to get up to speed on social media, social networking, and digital communications.
Just as you would hire a personal trainer to help you get in shape and to develop habits you can run with, so do I help individuals by delivering digital communication skills tailored to their unique situation/industry/interest. It’s quick, manageable, and designed to empower the individual to confidently go forward and excel using their new social media tools.
Contact Liz for a no-obligation initial consultation – in person if you’re in the Charlotte, NC area – via Google Hangout, Skype or phone otherwise (in Hawaii – let’s talk!).
Elevate your skills – it’s time to take some positive steps in adding social media to your skill sets and improving your prospects for the new year.